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VIDEO PROJECTION
"Off road video"
ADVERTISING
YOU TALK ABOUT.
An ephemeral night-time activation that brings a message to life where no one expects it. It transforms a façade into a living medium, using a simple spotlight.
It's a way of creating a visual breathing space in the urban fabric.
A message that attracts without interrupting, that captures without forcing.
It's not something you have to endure: you discover it, you show it, you remember it.
It's perfect for punctuating a 360° campaign - at launch, relaunch or finale.
or as a finale - it makes a powerful impression.
VISIBILITY
An anomaly in the landscape.
Street furniture becomes a medium.
The message takes hold without warning.
IMPACT
A shift that captivates.
No explanation, just visual friction.
We notice, we capture, we share.
AGILITY
No structure, no permissions.
It's a matter of adapting what already exists to the terrain.
Simple to install, impossible to ignore.
RESONANCE
A gesture that intrigues, a format that lives. The public relays, comments and amplifies. It's earned media at its best.
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